As popular destinations get crowded and their residents protest over poorly behaved visitors and “overtourism”, holidaymakers increasingly look to veer off the beaten track.
According to travel website Expedia, internet searches suggest next year’s tourists are looking at “detour destinations” such as Reims in France, Brescia in Italy and Waikato in New Zealand.
Another travel website, Booking.com, reckons Trieste, Italy, Houston in the United States and Sanya – “China’s Hawaii” – could be popular among holidaymakers.
More than half the people surveyed by Booking.com said they wanted to get out of the sun and avoid “tourist traps”. Expedia says “the hunt for the less crowded and less well-known” is driving people to look for new destinations as they plan ahead for 2025.
