Blazy, who arrives with a reputation for craftsmanship and innovation. Most recently, he was creative director at Bottega Veneta.
He reportedly inherits a maison in robust financial health, providing a solid foundation for his ambitious vision.
Despite the mixed reception, under Viard’s tenure, Chanel saw record sales, with revenue reaching a reported US$19.7 billion in 2023, including a 23 per cent increase in ready-to-wear sales.
WHAT THE BRAND SAYS – ON THEIR 110TH ANNIVERSARY
As Chanel couture celebrates its 110th anniversary, the house released a special film giving an insider’s look at its iconic Rue Cambon headquarters. Featuring Vanessa Paradis, Marion Cotillard, and Naomi Campbell, the film delves into the intricacies of couture craftsmanship.
“At Chanel, we take a minimum of 25 to 30 measurements,” one seamstress revealed, showcasing how some garments require thousands of hours of meticulous handcrafting.
Through intimate interviews with “les petites mains”, the film highlighted the dedication that defines Chanel as a benchmark of couture excellence.