From laptops to smart fridges, AI is making its way into seemingly every kind of tech—and the new Galaxy S24 line is no exception. At the event, Samsung launched its Galaxy AI system, a suite of integrated features made possible by the S24’s more powerful Snapdragon 8 Gen 3 processor.
While AI isn’t altogether new for Samsung phones—they already have Bixby assistant and AI-assisted photo enhancement, for example—Samsung made clear that Galaxy AI is more central and integrated to a user’s experience and, as those who value digital privacy will appreciate, often performed locally on the device and within the native Samsung apps. That means personal data—like photos, calls, and text threads—don’t need to be stored and analyzed on Samsung’s servers to make use of AI. Most of the newest AI features were also created in partnership with Google.
While only time—and more thorough testing—will tell whether these updates feel more like gimmicks than must-haves, we admit that some of the newly announced AI tricks do sound useful even to an average user.
Some of the neatest ones include the new “circle-to-search” function, which allows you to circle any item in an image, video, or string of text and get search results at the bottom of the screen in whatever app you’re using, without having to open a separate tab. New AI-enhanced photo and video editing allows for sharper zooming, after-the-fact slow-mo video creation, smarter photo editing suggestions, and the ability to erase or move around components for a more perfect shot, much like the Google Pixel’s Magic Eraser feature.
The S24 can even transcribe, format, and summarize audio recordings—handy for meetings, lectures, or creative brainstorming sessions—and translate calls and texts in real time in up to 13 languages, even when the person you’re conversing with is using a non-Samsung phone or a landline.