In the heart of Kuala Lumpur, amid the bustling streets and echoes of the past, the legacy of Koh Chin continues to flourish through the hands of its fourth-generation torchbearer, PC Koh. As one of the heirs to Koh Chuan Huat Tea Merchants Sdn Bhd, a family-run tea business dating back to the 1930s, PC Koh and other members of his generation are embarking on a journey of tradition, rebellion, and the renaissance of the drink with Beca Tea.
Koh explains how Koh Chin, his great-grandfather, who arrived in Malaysia in the 1920s, peddled tea from a tin trunk pulled alongside a trishaw, locally known as a beca. The family officially established Koh Chuan Huat Tea Merchants in 1931, and it has been operating ever since along Jalan Tun HS Lee, and still sells to B2B clients today.